GIPHY
Client: GIPHY
Roles Performed: Executive Creative Director, Creator, Visual Development, Art Director, Production Director, Animator, Sound Design, Voice Actor
Description: Percolate Galactic's work for GIPHY spans over six years and includes thousands of commissioned .GIFs, animated shorts, and mixed-media clips. Our GIPHY channel has received 18 billion views, putting us in the top 50 channels worldwide, with a view count higher than 'extremely online' brands like Call of Duty, Bravo, and... Disney.
But that’s numbers! Let’s talk about what we made.
Thanks to the incredible creative culture fostered by the GIPHY artist development team, we were able to create extremely diverse content for the platform. This included .GIF stickers for social media and chat apps — used by such notables as that one Kardashian and the guy who used to sing for Limp Bizkit! It also included a series of animated shorts about our doomed world starring master pitchman Jhon Hacker, created for GIPHY Art’s Roku channel ‘Public Axis’. And who could forget the Single Best Dance Video Ever Filmed™, starring one of our suborned motion graphic designers in an unnerving clown costume?!
This was a partnership of pure, uncut internet greatness and easily one the most incredible creative relationships that I’ve ever been part of.